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Two houses. One far nicer than the other, yet at a fraction of the price – in a different country, in a different place. And while some cry about a housing bubble here in Vancouver, there is another simple reason based on economics and human nature.

The facts are simple: One is in the best, most beautiful and most desirable city in Canada, which is one of the safest, most beautiful, and most affluent countries in the world. The other is in America. American society and their economy is in freefall, regardless of the false data the American government spews out. It is about to be replaced by China as the world economic leader, it is being dragged down by the worst president in American history, and the racial and financial tensions are like a tinderbox.

If arguably a large portion of people in Canada wish they could live in Vancouver for its mild climate and quality of life, imagine how the rest of the world views Vancouver, British Columbia compared to, in this case, Orlando, Florida. They compare the economy, future, quality of life, racial integration and acceptance, leadership, climate, safety… it’s pretty much a no-brainer.

Obama or Harper or some other third party didn’t decide on the prices of these houses; it’s a simple case of supply and demand – perceived value. And the same goes for the product or service you sell or promote. What does your competition look like? Do you have any competition? What kind of prices can you command? Do you have superior delivery systems?

Robin Elliott LeverageAdvantage.com

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